Starting your own cosmetics brand is becoming increasingly popular these days. Companies, brands, celebrities, and influencers want to manifest their ideas to increase brand value and generate extra revenue. However, cosmetics production is a complex process, competition is fierce, and the quality of the result is not always satisfying. The quality is significantly influenced by the manufacturing company we work with and the contract manufacturer we choose.
Cosmetics production step-by-step
Most people who want to start a cosmetic brand do not have in-depth knowledge of the cosmetics industry. That is why they outsource the manufacturing to an external company. There are typically two scenarios: one is that the client has a specific goal and a plan, and the other is that the client has an idea in mind but leaves the development process entirely to the manufacturer. In the latter case, the contract manufacturing company coordinates the development process and the research.
When a company decides to contract manufacture its brand products, it is worth clarifying who will own the products, the client or the contract manufacturer. Formulations, formulation, product quality, active ingredient content, and packaging should be addressed. Packaging is particularly important, both because it helps to preserve the product's shelf life and because it is also very important from a marketing point of view.
However, the professionalism of the process and the skills of the professionals are not the same. We have put together a list of criteria to consider when choosing a manufacturing partner!
Which criteria should be considered when choosing a cosmetics manufacturing partner?
Just as a good beautician knows the individual needs of their clients, it is important to know the profile and skills of the contract manufacturer. This will ultimately lead to a partner who is truly aligned with the company's goals and can produce cosmetic products of the right quality and style. Let's look at what you need to consider!
The reputation and history of the manufacturer
Reputation is essential. Working with a reputable manufacturer minimises the risk of producing poor-quality cosmetic products. Look at what products they have produced in the past, which brands they have worked with, and what feedback they have received.
Services offered by the manufacturer
Check what the manufacturer offers and how flexible their services are. You may be looking for a full-service or just a specific part of the job. The question is whether it is possible to match needs and possibilities.
The quality control of the manufacturer
Check that the manufacturer has an adequate quality control system and complies with the various rules and standards. These ensure that the products meet the expected quality requirements.
The technologies and tools they use
Manufacturers using the latest technology and machinery often produce more efficient and higher-quality products than those using older equipment.
Customisability and flexibility
Look for a manufacturer that can tailor products to your specific needs. Customisability and flexibility are key to successful product manufacturing, especially if you want to come up with new and innovative products.
Production capacity and the length of the production cycle
It is important to consider the manufacturer's production capacity and the time needed to complete the production. Make sure that the manufacturer can deliver the products in the required quantities and time. Product production time plays an important role in the timing of product launch.
Cosmetics manufacturing with C&C Laboratory
C&C Laboratory manufactures its brand products, subcontracts manufacturing, and liaises with resellers who sell the products. The company started as a family business back in 1995 and is now represented on 5 continents.
Our company is GMP-certified and offers an outstanding value for money. We serve our customers' needs with the utmost discretion and we are constantly supporting them in the development of their products.
We offer a wide range of products: facial care, cleansing, body care, treatment of articular and musculoskeletal problems, hair care, massage products, hand care, foot care, and sports products.
We follow strict product development principles. One of these is that we use plant extracts and essential oils from controlled farms as raw materials for the cosmetics we produce. We don't use any petroleum derivatives or parabens for preservation, nor do we do any animal testing. We strive for fast absorption of our skincare products, which we achieve with our proprietary emulsions.
We work to fast deadlines and under a strict quality assurance system. As we are not a multinational company, our processes are significantly simpler and faster than those of mammoth manufacturing companies. As a result, we can have a product on the shelf in as little as 4 months, based on the customer's vision.
We have a strong development background and an excellent team of developers working in our laboratory to serve our customers' needs. It is important to emphasise that we create a unique recipe for each of our customers, and it is not possible for any of our customers to receive a product based on an existing recipe.
It is at least as important that, for the products to be manufactured, we can start with a small production run. We believe, and we have many examples to prove it, that a customer who started as a small player on the market has grown into a large company alongside us.
We believe in the power of quality and we want to show this to the companies that put their trust in us.
You can read more about C&C Laboratory on our website.